Our approach to creating an effective online marketing program is designed to incorporate the unique qualities of your business into every aspect of your campaign – from industry and location to competitive landscape and target demographics.
A team of talented marketers then utilizes a powerful suite of services to ensure your campaign incorporates these three essential elements to achieving optimal online marketing performance for your business:
Placing your business in front of the right people at the right time with the right message.
Drive traffic to your site and get new customers – all while building your online credibility – by increasing your rankings in the maps and organic sections of search engines like Google, Yahoo, and Bing.
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Using the latest in web design techniques, we’ll build you a beautiful mobile-friendly site that enhances your image, ranks on top search engines, and, most importantly, turns online visitors into new customers.
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Reach the consumers most likely to buy from your business across our huge network of Hearst-owned and partner sites. You’ll earn new customers while bolstering the other marketing initiatives in your campaign.
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Directly target the consumers searching for the products and services you offer. Our campaign managers, armed with sophisticated technology and years of historical data, are experts at getting maximum return for your budget.
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Deliver exclusive offers each month to compel consumers in your area to make a purchase. Our expert team designs a professional email, includes an offer you choose, and delivers it to our targeted list of local opt-in subscribers.
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Seamlessly integrating with your website, phone line and email system, we’ll send texts and emails with compelling discounts to old prospects, loyalty offers to existing customers, and requests for reviews to your happiest clients.
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Take the hassle out of improving your reputation online. We’ll establish your presence on popular directories, monitor any review activity, and work with you to craft a professional response when the need arises.
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Boost your marketing strategy with professionally recorded video content that builds trust and differentiates your brand through one of the most influential content formats.
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Craft your brand story in a similar look, feel and tone as website editorial content, allowing your message to be seamlessly integrated into news and lifestyle experiences.
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